The Orange Effect
May 3, 2016
We LOVE introducing you to our clients and sharing their successes with you! This month we want you to say hello to one of our newer clients (who has TWO locations), Orangetheory Fitness. Located in New Providence and Middletown, Orangetheory Fitness consists of heart rate based interval training in a fun and energizing group environment that actually burns calories after you workout. Cool, right? It's called The Orange Effect.
But HOW does it work? The long version? Well, it's a one hour, heart rate monitored, interval training that combines endurance, speed and power. Workout stations are switched within the workout and all groups (up to 24 participants) are led by a dynamic, certified Coach that gives you cues and trains you through the five heart rate zones using the terms "base", "push" and "all out", as your results are shown in real time on a screen above. This system and guidance keeps you from under or over training.
Spending twelve or more minutes in the "orange zone" creates an EPOC effect (Excess Post-exercise Oxygen Consumption), and this effect promotes fat burning for 24-36 hours post workout! Spend ONE HOUR with them, and reap the benefits right into the next day. What will YOU burn for?
But they don't just kick butt in the gym; they're also kicking butt on social media! Just last week they received two inquiries about gym memberships via their Instagram page! They're also 1200 strong on their Facebook pages alone and growing. We're extremely proud of everything they've been accomplishing with our social media guidance and can't wait to see what they do next!
Need help with your own social media? Just give us a call at 973-265-2833 and we'll get started on a customized plan today!
Author
- Kelly Jones
Social Media Manager
